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Inclusive Language

Inclusive Language: How to Improve User Experience and SEO

10 January 20230Comments
Why Inclusive Language Matters and How to Implement it on Your Website SEO (search engine optimisation) is probably important to you if you own a blog or a business. You…

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Client Marketing FAQs: Creating a Marketing Strategy – Steps and Tips for Success

5 January 20230Comments
Welcome to our Marketing FAQs! We're here to help answer any questions you may have about creating a successful marketing strategy for your business. Whether you're just starting out…

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Marketing Challenges

Conquering Marketing Challenges: Identifying Target Audience, Crafting Message, and Maximizing ROI

16 December 20220Comments
Whenever I speak to clients I hear about concerns regarding marketing. The biggest concerns clients usually have include: Finding the right target audience and understanding their needs and pain…

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The Yacht Broker's Guide to SEO

The Yacht Broker’s Guide to SEO: An Essential Handbook for Improving Your Website’s Visibility on Google and Other Search Engines

13 December 20220Comments
Introduction to SEO for yacht brokers As a yacht broker, it is important to understand the basics of SEO in order to improve the visibility of your website and attract…

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SEO for yacht brokers - ebook on Amazon

Improving Your Online Visibility with Search Engine Optimisation for Yacht Brokers.

12 December 20220Comments
Understanding Search Engines and How They Work As a yacht broker, it is crucial to understand the basics of Search Engine Optimisation (SEO) in order to improve the visibility of…

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Six Key Areas Every SEO Should Know About

12 December 20220Comments
Ever wondered what a marketer does when they talk about SEO? Here we explain the fundamentals every SEO should know about. As an SEO, it is important to have a…

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Email Marketing

How To Successfully Implement An Email Marketing Campaign

9 December 20220Comments
Are you looking to improve your email marketing strategy? Here's how to get started: Step 1: Build Your Email List To implement an email marketing campaign, you will need to…

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Content Audit

How To Do A Content Audit In 2023

8 December 20220Comments
What is a content audit? A content audit is a way to review and analyse all the content on your website. It helps you identify what's working and what's not,…

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SEO Audit

Conducting A Comprehensive SEO Audit To Improve Your Website’s Visibility And Ranking

7 December 20222Comments
An SEO audit is an important way to assess the effectiveness of your website in terms of its visibility and ranking on search engines. An SEO audit can help identify…

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CMS Generated Errors

Fixing CMS Generated Errors: Tips And Tricks For Improved Website Performance

6 December 20220Comments
What are CMS generated errors? CMS (Content Management System) generated errors are errors that occur on a website as a result of the CMS itself. A CMS is a software…

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How To Kickstart An Agency?

28 November 20220Comments
How to kickstart a Digital Marketing Agency and be successful? Starting a digital marketing agency can be challenging. With so many businesses focused on digital marketing, it’s not easy to…

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BAVARIA AG Case Study

Case Study: BAVARIA AG

28 November 20220Comments
Today we bring a case study. BAVARIA AG is one of the largest publicly traded insurance companies in Europe. They specialise in insurance for Yachts, Vintage Cars and Airplanes. Founded in 1973,…

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