SEO

Increase your sales by increasing your SEO

Our Search Engine Optimisation – SEO strategies combine technical optimisation and content optimisation.

Man explaining Search Engine Optimisation

What is SEO?

SEO is the process of optimising a website, an online shop or a blog to increase its visibility on search engines (Google, Bing…). SEO optimisation takes into account all the components of the business and technological environment of the site in question.

It consists of improving and highlighting the content in the eyes of search engines to make it easily accessible, identifiable and indexable. Search engines will then navigate the site links using robots, also called spiders or crawlers, which are driven by a positioning algorithm.

With this analysis, we will determine the future positioning of the site within the search engine pages.

You need a website that is fast, technically flawless and has high-quality content. It needs to be supported by a brand that offers high-quality products and services and ensures that you have a different strategy for different platforms, e.g. Voice Search. Learn more about SEO with our SEO Beginners Guide.

Do you want to be #1 on Google?

To ensure that we deliver the best solution for your needs and that we meet your business goals, we work closely together with you.

This will help us understand your business needs and other requirements that you might have. This is why we start with an audit of your site and then we will be able to create the best strategy for you and your brand.

Why choose us for your Search Engine Optimisation?

Finding the right SEO agency can be time-consuming and challenging. We want to ensure that you make the right choice before you start working with us. While we can’t promise that our clients will get onto the first page of Google, we regularly do, sometimes within weeks. Don’t take our word for it, let our work do the talking. There isn’t a marketing problem you might have that we can’t solve for you. If you would like to work with us to improve your Search Engine Optimisation score then don’t hesitate to get in touch today.

Our SEO consultants help companies and professionals, providing visibility and notoriety. We perform SEO audits to see the state of the website which needs improvements.

Once the SEO On Page problems have been solved (they consist of improving the architecture, editorial content, keyword research, internal links, semantic structure…) and SEO Off Page (everything related to the external part of the website, which is called link building. We analyse that the links are optimal and that there are no negative links that damage the results in search engines).

All this involves advice, recommendations and support in the implementation of the SEO strategy, monitoring performance and ROI. Once all the SEO optimisations have been carried out, the job of our SEO expert is to analyse the results in terms of traffic, positioning and the potential increase in conversions and turnover.

Check out our Frequently Asked Questions about SEO if you want more information.

SEO stands for Search Engine Optimisation. It is a set of techniques and strategies used to improve the visibility of your website in search engines such as Google, Bing and Yahoo. When people search for something on the internet, they usually click on the first few results that appear on the search engine page. SEO helps your website appear higher in search engine rankings, which can drive more traffic to your website and potentially increase sales or engagement.

Search engines like Google use complex algorithms to rank websites based on a number of factors. These factors include things like the relevance of your site’s content to the user’s search query, the quality and quantity of inbound links to your site, the user experience of your site, and the overall authority and trustworthiness of your site. Search engines regularly update and improve their algorithms to provide users with the best possible search results.

Some of the most important factors when optimising a website for SEO include keyword research and selection, on-page optimisation (e.g. optimising your website’s content, headings and metadata), link building, technical optimisation (e.g. ensuring your website is fast, mobile-friendly and accessible) and user experience (e.g. providing easy-to-use navigation and clear calls to action).

Link building is the process of getting other websites to link to your website. Search engines view inbound links as a vote of confidence in the quality and relevance of your website. The more high quality and relevant links you have pointing to your website, the higher your website is likely to rank in search engine results. However, it’s important to note that not all links are created equal, and search engines are becoming increasingly sophisticated at detecting and penalising spammy or low-quality links.

SEO is a long-term strategy that requires patience and persistence. It can take several months or even up to a year or more to see significant improvements in your website’s search engine rankings, depending on the competitiveness of your industry and the current state of your website’s SEO. But if you stick to best practices and continue to work on SEO, you should experience incremental improvements over time.

Local SEO is the process of optimising your website for local search queries. This can be particularly important for businesses that rely on local customers. Some tips for optimising your website for local search include creating and optimising your Google My Business listing, including your business address and phone number on your website, using local keywords in your content and metadata, and getting local citations and reviews. It’s also important to ensure that your website is mobile-friendly and easy to navigate, as many local searches are conducted on mobile devices.