Whenever I speak to clients I hear about concerns regarding marketing.
The biggest concerns clients usually have include:
Finding the right target audience and understanding their needs and pain…
Introduction to SEO for yacht brokers
As a yacht broker, it is important to understand the basics of SEO in order to improve the visibility of your website and attract…
Understanding Search Engines and How They Work
As a yacht broker, it is crucial to understand the basics of Search Engine Optimisation (SEO) in order to improve the visibility of…
Ever wondered what a marketer does when they talk about SEO? Here we explain the fundamentals every SEO should know about. As an SEO, it is important to have a…
Are you looking to improve your email marketing strategy? Here's how to get started:
Step 1: Build Your Email List
To implement an email marketing campaign, you will need to…
What is a content audit?
A content audit is a way to review and analyse all the content on your website. It helps you identify what's working and what's not,…
An SEO audit is an important way to assess the effectiveness of your website in terms of its visibility and ranking on search engines. An SEO audit can help identify…
What are CMS generated errors?
CMS (Content Management System) generated errors are errors that occur on a website as a result of the CMS itself. A CMS is a software…
How to kickstart a Digital Marketing Agency and be successful?
Starting a digital marketing agency can be challenging. With so many businesses focused on digital marketing, it’s not easy to…
Today we bring a case study. BAVARIA AG is one of the largest publicly traded insurance companies in Europe. They specialise in insurance for Yachts, Vintage Cars and Airplanes. Founded in 1973,…
Add your Google Analytics 4 code to your website in 7 simple steps.
Have you switched to the new Google Analytics 4 yet? On October 14th, 2020, Google released Google…
SEO Beginner's Guide - Part 1 "How to optimise your website for success:
Introduction - About myself
Hello and thank you for your interest in our SEO Beginner's Guide…